Colour-enhancing shampoo for cool red tones. Alchemic Shampoo Red intensifies and illuminates these natural or coloured cool red shades.Benefits:- Colour is vibrant, protected and long-lasting.- Without sulphates, silicones and parabens.- 100% surfactants from natural origin.To use: Gently massage into scalp and rinse thoroughly. Use regularly. Follow with Alchemic Conditioner Red.