This superhero reparative shampoo is specifically designed to cleanse, strengthen, and rejuvenate damaged hair that has been weakened by heat, chemical treatments, and colouring. It delivers intense nourishment for healthier hair with fewer split ends and less breakage. Experience the Transformation:This powerful shampoo works to cleanse while simultaneously strengthening and rejuvenating your damaged hair. It nourishes, strengthens, and protects your strands with key ingredients like Vitamin B5, Biomimetic Ceramides, and Vegan Keratin. Experience a significant reduction in hair breakage by up to 71% and split ends by 56%. After just 28 days, hair strength improves by up to 71%, along with a noticeable improvement in hair texture. This formula also helps to tame frizz and enhance shine and gloss by up to +110%, all while providing deep moisturisation. This shampoo is 100% vegan, cruelty-free, ethically sourced, and free from sulfates, silicones, and parabens.Key Ingredients:Biomimetic Ceramide: A ceramide-like molecule with hair-restructuring properties that powerfully boosts shine and aids in repairing and reducing damage on the hairu0027s surface, helping to prevent further breakage and split ends.Amino Acids: Composed of a light water-soluble silicone that protects and restores strength to the hair, nourishing and protecting hair fibres from external stresses to prevent premature ageing. Panthenol: An active ingredient that provides lasting moisture while preventing hair damage. It also has hair-strengthening properties that can promote hair thickening and increase luster and shine. Psidium Guajava (Guava) Fruit Extract: Rich in Vitamin B complex, vitamin C, and flavonoids, it helps to nourish hair follicles, strengthen hair strands, and combat free radicals that contribute to hair damage and ageing. Cocos Nucifera (Coconut) Oil: Extracted from coconuts, it retains many beneficial ingredients with natural properties that help to promote hair moisture, shine, and growth. To use: Apply to wet hair and massage. Rinse thoroughly.